Department responsible for the management of the company´s own brands for the needs of the sales of licenses and the production of its own products. Agi Bagi is its first brand present in the market. Characters in the series have been created with the consideration of merchandising, and hence Badi Brands is the first one to market toys with the main characters (Bodjo and Zeebee) and a collection of clothes designed and made together with nosweet.pl. Other products are: DVDs with episodes of "Agi Bagi" (distributor: Cass Film Entertainment Group), books for small children (Muza editorials), and the mobile application for tablets and smartphones "Agi Bagi fun for kids" (collaboration with Appchance).
All products are available on the website shop.agibagi.com.